Ethics meets Aesthetics

Ethics meets Aesthetics

WE’RE NOT JUST A BRAND. WE’RE A CHOICE.

We don’t define ourselves as a sustainable brand: fashion, by its very nature, thrives on change and desire — two forces that often clash with true sustainability.

Every day, we choose to be the most integral and conscious version of ourselves.
With compassion and innovation, we reduce our impact on animals, the environment, and communities — proving that cruelty-free fashion is not only possible, but the highest form of beauty.
We never use leather, wool, silk, feathers, or fur.
We believe in timeless elegance that asks for no sacrifice, in beauty that causes no harm.
Each creation is born from Next-Gen materials, carefully selected and respectfully crafted.
Kindness is our signature: towards animals, the planet, and those who choose us.

Our approach is holistic: every decision — from design to final product — is assessed for its environmental and social impact.

Because today, the most evolved fashion doesn’t shout: it endures.
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At Miomojo, we don’t follow fashion. We rewrite it.

From Bergamo, we create the bags of the future for those who live the present with style and responsibility.

We are a Benefit Corporation and a certified B Corp: rare realities, driven by a commitment that goes beyond the product.

Every material, every detail, every choice is part of a wider cultural movement: creating beauty without ethical compromise.

With every bag, we take a step towards a kinder, more conscious, more human world.
Where ethics and aesthetics intertwine.
Where design becomes an everyday act of kindness.
Our bags are born in the most prestigious manufacturing districts, where skilled hands shape every detail with precision and passion.

By combining artisanal excellence with contemporary research, we define a new idea of luxury: authentic, positive, and light in its footprint.

It’s not just outer beauty: it’s integrity you can see and feel.

ITALIAN BY ORIGIN. GLOBAL BY VISION.

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The Bags that save lives

The Bags that save lives

THE ELEGANCE OF TAKING A STAND.

We believe that true luxury is never neutral.
That’s why we dedicate 10% of our sales to organisations protecting animals and the environment, act on the ground, and support concrete, measurable projects.

Our impact is not symbolic: it is tangible, traceable, and an integral part of our work. Activism is in our DNA.
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SEA SHEPHERD

FOUR_PAWS

FOUR PAWS INTERNATIONAL

PETA

PETA

AAF

ANIMALSASIA

SAVE_THE_DOGS

Save the dogs

CAPRA

Capra libera tutti

MFA

Mercy for animals

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ANIMAL EQUALITY

RECOGNITION THAT ILLUMINATES, BUT DOESN’T DEFINE.

Awards and milestones are bright markers along our journey, but they are not the destination.
Our true measure of success is the community growing with us and the tangible change we build — one creation at a time.

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FORBES 100 RESPONSIBILITY

Being included among Forbes Italy's Top 100 Responsibility Leaders 2024 confirms Miomojo's ongoing commitment to driving Positive Change within the fashion industry.
This recognition follows our inclusion among the 100 Sustainability Champions in 2023 and highlights our unwavering dedication to ethics, sustainability, and compassion.

For Miomojo, responsibility means: collaborating for real impact, redefining design, embracing zero-waste principles, and leading innovation in materials to create cruelty-free, planet-conscious products.
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FORBES 100 SUSTAINABILITY CHAMPIONS

In 2023, Miomojo was named one of Forbes Italy's 100 Sustainability Champions.
This award celebrates companies that excel in integrating sustainability into their core operations, supported by strong ESG (Environmental, Social, and Governance) standards.

Each company, including ours, was evaluated with an ESG score by Altis – Graduate School of Business and Society at Università Cattolica del Sacro Cuore and RepRisk.
This recognition reinforces our mission to contribute to a more just and sustainable world.
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ZORDAN SUSTAINABILITY AWARD

The Zordan Sustainability Award 2022 celebrates future-proof companies and acknowledges our commitment to building sustainable business models.

This award highlights organizations tackling environmental and social challenges through innovative solutions.
Our ongoing efforts to reduce greenhouse gas emissions have allowed us to make a tangible contribution to creating a greener, more responsible future.
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PETA VEGAN FASHION AWARD

Miomojo received the PETA Vegan Fashion Award for Best Vegan Bag in 2021, recognizing us as a pioneering brand in promoting animal-friendly practices.

Part of the PETA Fashion Awards, this honor celebrates fashion industry leaders making meaningful strides in eliminating animal-derived materials.
For Miomojo, sustainability and animal respect are priorities at every stage of our work.


Miomojo. Designed Kind

Miomojo. Designed Kind

WHEN ETHICS BECOME AESTHETICS.

Authentic collaborations are one of the most powerful forces for change.
Ours are born from a shared vision — NGOs, circular economy, sport, second-hand fashion, conscious hospitality — and turn common values into projects that leave a mark.
When ethics and aesthetics meet, they don’t create a trend: they create a new way of inhabiting the world.
A world we respect, protect, and cherish — because if we take care of nature, nature will take care of us.
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Miomojo & PETA at the Emmys® Giving Suite 2025

Coming soon. Stay tuned.
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Miomojo x UDINESE Calcio

Two Italian sustainability leaders join forces to shape a more responsible future.
Udinese Calcio, a trailblazer in sustainable sports, and Miomojo, a pioneer in innovative, cruelty-free materials, proudly announce a unique collaboration. Together, they will launch a line of cutting-edge accessories made with next-generation materials—a shared commitment to protecting our planet.

Discover more about our vision and the exclusive collection that marks a meaningful step toward a more sustainable future.
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Miomojo x HUMANA People to People 

Did you know that every second, a truckload of clothing ends up in a landfill? Yes—every second. Miomojo is committed to building a different kind of fashion system and has partnered with Humana People to People Italia to make a difference by fighting overproduction and reducing the environmental impact of fashion.
For years, this non-profit organization has been creating social and environmental value through the collection and resale of second-hand clothing.
Together, we donate our unsold items from past seasons to support positive change. But that’s not all—proceeds help fund critical projects for nature conservation, a fundamental step toward a more sustainable and conscious future.
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Miomojo x Sea Shepherd

The latest non-profit organization to join our circle of meaningful partnerships is Sea Shepherd. We’re proud to collaborate with these extraordinary guardians of the sea—an organization that stands as one of the most powerful forces in the protection of our oceans.

Our partnership with Sea Shepherd is rooted in a shared mission: to support global environmental and animal protection efforts. Sea Shepherd reminds us every day that if the oceans die, we die.

That’s why we are proud to stand by their side—taking real action to safeguard our planet and all those who inhabit it.
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Miomojo x AIDP

A Small Act of Kindness. A Big Step Forward.Sometimes, all it takes is one person to remind us of what truly matters.

Giulia, a young woman with Down syndrome, has joined our team, and with her comes a light we didn’t know we were missing.

Discover how this beautiful collaboration with AIPD (Italian Association of People with Down Syndrome) is transforming our workplace, fostering inclusion, and showing that kindness truly builds culture. Click here to read the full story.
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Miomojo x OXFAM

Oxfam is a global movement dedicated to ending the injustice of poverty by addressing the inequalities that perpetuate it. 

We are honored to collaborate with them by donating thousands of pieces from our previous collections. 

Funds raised from the sale of this stock in their shops across the UK and Ireland aim to support crucial initiatives focused on gender justice and environmental sustainability.
Discover our collection of vegan bags Made in Italy, crafted from cutting-edge plant-based materials such as Apple Skin, Olive Leather, and Corn Leather.
Elegance, durability, and a lighter footprint — each creation blends Italian craftsmanship with the most advanced innovations in responsible fashion.