Founded by B Labs, the B Corp certification sets out to measure a company's impact on the planet, humans, and communities. ccording to BLab's guidelines, impact measurement occurs by considering 5 impact areas:
1. Governance: This assesses how a company's governance structure aligns with its social and environmental mission, ensuring accountability and transparency across all stakeholders.
2. Workers: This evaluates the company's treatment of its workforce, focusing on fair wages, benefits, job satisfaction, diversity, and other employee-related aspects.
3. Community: This measures the company's engagement with and support for local communities through various initiatives and practices.
4. Environment: This assesses the company's environmental footprint, including its energy usage, waste management, and overall impact on natural resources.
5. Customers: This evaluates the company's commitment to providing safe, ethical, and sustainable products and services to its customers.